Feed portrait 4:5 (recommended)
Recommended1080×1350 4:5
Best starting size for feed photos and matched carousel slides on mobile.
Use in toolInstagram · Image size
For a feed photo in 2026, start at 1080×1350 pixels (4:5). That vertical post ratio fills more of a phone screen than a wide landscape frame. Crop here, keep faces inside the margin, then download—no signup.
Browser crop · stays on your device
1080 × 1350
Add a photo to crop
Upload a photo—or try the sample—then switch 4:5, square, or landscape without re-uploading. Prefer 4:5 unless the scene is already square.
Prefer 4:5 when you want more height on a phone. Keep every carousel slide on the same aspect ratio. About 4.5 × 5.6 in at 240 ppi for 1080×1350—design in pixels for upload, not print inches.
Export this for Instagram upload.
1080×1350 4:5
Best starting size for feed photos and matched carousel slides on mobile.
Use in tool1080×1080 1:1
Classic square when the scene is already tight. Slightly less feed height than 4:5; also fits how the profile grid often crops the center.
Use in tool| Asset | Pixels | Ratio | Notes | Action |
|---|---|---|---|---|
| Feed portrait 4:5 (recommended) Recommended | 1080×1350 | 4:5 | Best starting size for feed photos and matched carousel slides on mobile. | Use in tool |
| Square post 1:1 | 1080×1080 | 1:1 | Classic square when the scene is already tight. Slightly less feed height than 4:5; also fits how the profile grid often crops the center. | Use in tool |
Reference sizes and crops—not always separate upload files.
1080×566 ~1.91:1
Allowed, but looks smaller in the mobile feed than a vertical post. Prefer 4:5 when you can.
Use in tool| Asset | Pixels | Ratio | Notes | Action |
|---|---|---|---|---|
| Landscape ~1.91:1 | 1080×566 | ~1.91:1 | Allowed, but looks smaller in the mobile feed than a vertical post. Prefer 4:5 when you can. | Use in tool |
On a phone, Instagram’s feed is a tall scroll. A vertical 4:5 frame at 1080×1350 uses more height than a wide landscape post, so the same photo feels more present without louder design.
Square 1080×1080 still works when the crop is already tight—and it lines up with how the profile grid often shows a center square. Landscape around 1080×566 is allowed, but it shrinks into a shorter strip between captions. If you need both a tall feed frame and a clean grid look, crop 4:5 for the post, then save a square from the same subject (or use the size converter).
Instagram re-encodes every upload. Soft or noisy exports look worse after compression. Keep the subject clear, avoid microscopic captions on the image, and leave a small margin so menus and slight re-frames do not clip faces.
Carousels need one post ratio across every slide. Mixing 4:5 and square mid-swipe causes jump cuts. Export every slide from the same preset and keep subject scale consistent.
Same feed frame—keep the subject inside the margin phones actually show.
Tick these off against your crop preview—nothing is saved.
Similar-looking slots often use different ratios—do not reuse one export for all of them.
1080 × 1350 px (4:5)
This page. Tall photos and carousels for the feed.
1080 × 1080 px
Optional 1:1 when the scene is already square.
1080 × 1920
Full-screen vertical—taller than a feed post; different UI chrome.
320 × 320 display · 640 × 640 upload
Circular avatar on your grid—not a feed post crop.
Square crop of your post
Profile grid often shows a center square; keep the hero near the middle.
| Surface | Typical size | Note |
|---|---|---|
| Feed photo post | 1080 × 1350 px (4:5) | This page. Tall photos and carousels for the feed. |
| Square post | 1080 × 1080 px | Optional 1:1 when the scene is already square. |
| Story / Reels still | 1080 × 1920 | Full-screen vertical—taller than a feed post; different UI chrome. |
| Profile photo | 320 × 320 display · 640 × 640 upload | Circular avatar on your grid—not a feed post crop. |
| Grid thumbnail | Square crop of your post | Profile grid often shows a center square; keep the hero near the middle. |
Think in ratios first, then lock the pixel size. 4:5 (1080×1350) is the tall feed default. 1:1 (1080×1080) is the square post. Roughly 1.91:1 (about 1080×566) is the landscape option that Instagram still accepts but shows smaller on phones.
Need the same photo in more than one ratio—for example a tall feed post and a square for the grid or another app? Crop 4:5 here, then open the image size converter to export matching frames around the same subject without starting over.
Instagram carousels work best when every slide shares one aspect ratio. Mixed ratios force awkward letterboxing or unexpected crops mid-swipe, and people often drop off after the first frame.
Keep a consistent safe margin and similar subject scale so the set feels like one story, not a random stack of crops from different tools. Put the strongest visual first—many people never swipe at all.
Most people see your post on a phone while scrolling quickly. High contrast, a single focal point, and readable type beat busy collages or thin grey captions on busy photos.
Leave a little space at the edges. Like counts, “more” menus, and slight re-frames can nibble at the frame—especially after Instagram’s own crop tools. Also remember the profile grid: a center square crop may hide edge detail that looked fine in the tall feed view.
Photos usually look best as JPG in sRGB. PNG can help for flat graphics with hard edges, but large PNGs may get compressed aggressively after upload without looking clearer.
A clean 1080-wide export is enough for feed posts. Giant camera dumps often get crushed harder and do not look better once Instagram re-encodes them. If the upload feels heavy, use Smaller JPG in the crop tool for a lighter file at the same pixels.
Upload your photo, choose Feed portrait (1080×1350) unless you have a reason to go square or landscape, then drag so the subject sits inside the margin. Download when text and faces still look clear at phone size.
From this download to a live upload in a few minutes.
Download the JPG from the tool (prefer 1080×1350).
Open Instagram → new post → select the file (or all carousel slides in order).
Avoid extra zoom in the Instagram editor if this crop is already final—extra pinch often clips edges.
Put detail in the caption—not as microscopic type burned onto the photo.
Preview once on your phone: confirm feed height, caption readability, and that carousel slides share the same height while swiping.
Start at 1080×1350 (4:5) for feed photos. Square 1080×1080 also works; landscape around 1080×566 usually looks smaller on phones.
Export 1080×1350 for vertical feed posts, 1080×1080 for square, or about 1080×566 for landscape. Design in pixels for upload—Instagram does not ask for print inches.
4:5 for the tallest common feed frame, 1:1 for square, and ~1.91:1 for landscape. Prefer 4:5 when you want more height on a phone.
1080×1080 pixels (1:1). Use it when the scene is already square, or when you also care about a clean center crop on the profile grid.
Pick one ratio per post (or per carousel). Crop each photo to that same ratio before upload—mixing 4:5 and landscape in one carousel causes uneven crops. Use this tool or the converter to export matching frames.
Yes—about 1080×566 (~1.91:1) is a common landscape option—but they use less vertical space. Prefer 4:5 when you want more feed presence.
Keep every slide on the same aspect ratio—ideally all 1080×1350. Mixed ratios cause uneven crops and jump cuts while people swipe.
Yes. Start with a clear, reasonably sized export in sRGB. Extreme over-editing and noisy screenshots often look worse after upload.
No. Stories and Reels use 1080×1920 (9:16). Feed posts are shorter at 1080×1350 (4:5) or square. Do not stretch one export into the other.
The grid often shows a square thumbnail cropped from the center. Keep the main subject near the middle so it still reads on your profile even if the feed view is 4:5.
JPG for photographs; PNG for logos or flat graphics with hard edges. Prefer sRGB either way, and keep file weight reasonable for mobile networks.
For feed photos, both work well at 1080×1350 (4:5). Covers, Stories, and link previews differ—see the Facebook vs Instagram comparison when you post to both.