Publication logo (practical)
Recommended512×512 1:1
Practical square logo for Beehiiv branding tiles. Keep the mark bold at inbox size.
Use in toolBeehiiv · Image size
Beehiiv publication logos work as small squares. Export 512×512 with a bold center mark, then download a clear file.
Browser crop · stays on your device
512 × 512
Add a photo to crop
Upload a logo—or try the sample—then keep the mark inside the center before you download.
This is the square publication mark—not the 1200×630 social preview and not a wide email header strip.
Export this for Beehiiv upload.
512×512 1:1
Practical square logo for Beehiiv branding tiles. Keep the mark bold at inbox size.
Use in tool| Asset | Pixels | Ratio | Notes | Action |
|---|---|---|---|---|
| Publication logo (practical) Recommended | 512×512 | 1:1 | Practical square logo for Beehiiv branding tiles. Keep the mark bold at inbox size. | Use in tool |
Beehiiv publications show a square mark beside emails, on the site, and in product chrome. A practical 512×512 export keeps the logo sharp when those tiles shrink. Thin wordmarks and busy photos fail at inbox size.
Social preview cards are wide ~1200×630 images for link unfurls. Stretching the logo into that slot—or the reverse—looks unfinished. Keep identity (logo) and share art (OG) as separate files.
Generic email headers at 1200×400 are another strip. Substack’s logo habit is similarly square; reuse the mark if you migrate, then re-upload in Beehiiv settings.
Prefer a high-contrast glyph that still reads on light and dark themes. Soft gray logos disappear in Gmail list views.
Same circle mask—corners disappear; design for the tiny comment-size icon.
Tick these off against your crop preview—nothing is saved.
Similar-looking slots often use different ratios—do not reuse one export for all of them.
512 × 512
This page. Square brand mark.
1200 × 630
Wide share card—separate guide.
1200 × 400
Mail strip—not the logo.
512 × 512
Similar square—re-upload per platform.
| Surface | Typical size | Note |
|---|---|---|
| Publication logo | 512 × 512 | This page. Square brand mark. |
| Social preview | 1200 × 630 | Wide share card—separate guide. |
| Email header habit | 1200 × 400 | Mail strip—not the logo. |
| Substack logo habit | 512 × 512 | Similar square—re-upload per platform. |
Most subscribers see your logo as a tiny circle or rounded square beside a subject line. If it does not parse at that size, the website hero version does not matter.
The logo is identity. The social preview sells one issue or the publication homepage on social networks. Two exports.
Export 512×512 PNG when you need transparency. Prefer sRGB. Avoid uploading a huge print PDF and hoping Beehiiv crops kindly.
Upload your logo, keep Publication logo (512×512) selected, drag until the mark sits in the center, then download. Cropping stays in the browser.
From this download to a live upload in a few minutes.
Download the 512×512 PNG (preferred) or JPG from the tool.
In Beehiiv publication settings, update the logo / brand image.
Send a test email and check the sender tile on phone.
If the mark muddies, simplify and re-export.
A practical export is 512×512. Keep a bold center mark that still reads as a tiny sender tile.
No. Logos are squares. Social previews are wide ~1200×630 cards.
Often yes at 512×512—re-upload in Beehiiv and preview the inbox tile.
PNG when you need transparency and clean edges; JPG for simple photo marks.
Yes. In-browser crop—files stay on your device until you download and upload in Beehiiv.